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BMO Bank of Montreal Saddles Up for the Canadian Finals Rodeo

BMO Bank of Montreal today announced a major new sponsorship with the 2006 Canadian Finals Rodeo in Edmonton, Alberta.

Working alongside Northlands, which has organized and operated the Canadian Finals Rodeo competition in Edmonton for the past 33 years, BMO will be sponsoring the BMO Bank of Montreal Family Day that will be held on Saturday, November 11, 2006.

“BMO is delighted to be part of the Canadian Finals Rodeo,” said Grant Bennett, Edmonton District Vice President for BMO Bank of Montreal. “Our employees take pride in supporting organizations and events, such as the Canadian Finals Rodeo and BMO Family Day that support the heritage and traditions of Alberta's agricultural community.”

BMO Family Day will take place during the matinee performance of the rodeo and will feature family entertainment, top-notch rodeo competition, prize give-aways and the announcement of the winners of BMO's belt buckle colouring contest which was promoted to children in the region during the month of October. One $500 BMO Intuition Registered Education Savings Plan will be awarded to the winner of a colouring contest in each of the two age categories - 5 to 8 years old and 9 to 12 years old.

“There's a natural fit between Canadian Finals Rodeo, Northlands and BMO. All three put great stock in family values like celebrating success and fun times, enjoying great live experiences, passing on traditions, and helping each other out,” said Jim Campbell, Northlands President. “We're thrilled to welcome BMO to our CFR family. They add enthusiasm and exposure through their own network of clients and employees, and they add their financial expertise to the business part of our family.”

BMO Bank of Montreal will become the sole provider of financial services to Northlands and is designated as their Official Financial Services Provider.

The Canadian Finals Rodeo is the country's championship rodeo where the country's top cowboys and cowgirls are pitted against the roughest bucking stock in an adrenalin-packed showdown that's accented by world-class family entertainment.

BMO Bank of Montreal is a member of BMO Financial Group, a highly diversified North American financial services organization, providing a broad range of retail banking, wealth management and investment banking products and solutions. BMO Bank of Montreal operates 110 branches in Alberta and employs more than 2,000 people in the province.

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