Hundreds of Quebecers Win With BMO Bank of Montreal
WHAT:
BMO Bank of Montreal is giving Quebecers the chance to win hundreds of instant prizes including AIR MILES reward miles and coffee cards. In support of BMO's new unlimited transaction “Performance Plan”, participants will swipe a giant-sized debit card through an oversized hamburger, gas pump or coffee cup for their chance to win.
WHY:
BMO Bank of Montreal's Performance Plan gives customers unlimited monthly transactions for one flat fee of $13.95 per month. The plan gives customers the freedom to use their BMO bankcard for everyday purchases such as a quick bite to eat, gasoline and a coffee, without having to worry about service charges. BMO is bringing its Performance Plan to life with the creation of giant “swipe & win” versions of the hamburger, gas pump and coffee cup that are depicted in the advertising campaign.
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