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      Media Advisory / Q&A OpportunityThe 2010 BMO Capital Markets Retail Roundtable“Holiday Sales Outlook”

      BMO Consumer Research Analysts to provide Holiday Sales Outlook as retailers and consumers approach Black Friday – the day after U.S. Thanksgiving -- on which U.S. retailers traditionally hope to see sales go into “the black”

      Hear from industry experts about holiday trends in the toys, apparel and digital entertainment sectors, among other areas of the retail industry

      NEW YORK, November 9, 2010 – BMO Capital Markets Consumer and Entertainment Research Analysts will host a roundtable discussion on Monday, November 15, beginning at 11:00 a.m. ET.

      The conference call, which is being held for members of the media only, will focus on holiday sales and provide an outlook for key companies as retailers and consumers approach Black Friday on November 26.

      WHAT:            BMO Capital Markets Retail Roundtable discussion with media Q&A to follow

      WHO:              BMO's Consumer & Entertainment Research Analysts:

      Apparel Retail

      John D. Morris (Abercrombie & Fitch, A�ropostale, Gap, J. Crew, lululemon athletica, Limited Brands and more)

      Broadline Retail

      Wayne Hood (Costco, Kohl's, Macy's, JCPenney, Nordstrom, Target, Walmart, and more)

      Entertainment

      Jeffrey Logsdon (Blockbuster, Disney, DreamWorks Animation, Lions Gate Entertainment, News Corp, Viacom and more)

      Digital Entertainment

      Edward Williams (Activision Blizzard, Ancestory.com, Electronic Arts, Gameloft, GameStop, International Game Technology, Netflix, TiVo and more)

      Toys and Leisure

      Gerrick Johnson (Carter's, Hasbro, JAKKS Pacific, LeapFrog, Mattel, and more)

      DATE:             Monday, November 15, 2010

                              Beginning at 11:00 a.m. (ET)

      TIME:                11:00 a.m. – 11:05 a.m.        Introduction

      11:05 a.m. – 11:15 a.m.         John D. Morris

      11:15 a.m. – 11:25 a.m.        Wayne Hood

                              11:25 a.m. – 11:35 a.m.        Jeffrey Logsdon

                              11:40 a.m. – 11:50 p.m.        Edward Williams

      11:50 a.m. – Noon                  Gerrick Johnson

                             

                             

      * At the end of every session there will be a 5 minute Q&A opportunity*

      Contact Holly Holt or Beja Rodeck to register and receive dial-in information.

      Media Contacts:

      Holly Holt, New York, holly.holt@bmo.com, 212-885-4153

      Beja Rodeck, Toronto, beja.rodeck@bmo.com, 416- 867-3996

      About BMO Capital Markets

      BMO Capital Markets is a leading, full-service North American financial services provider offering equity and debt underwriting, corporate lending and project financing, merger and acquisitions advisory services, merchant banking, securitization, treasury management, market risk management, debt and equity research and institutional sales and trading.  BMO Capital Markets has more than 2,000 employees operating in 26 locations around the world, including 14 in North America.

      BMO Capital Markets is a member of BMO Financial Group (NYSE, TSX: BMO), one of the largest diversified financial services providers in North America with US$386 billion total assets and 38,000 employees as at July 31, 2010.

      Website: http://www.bmocm.com
      Twitter: http://twitter.com/bmocm

      For further information: