Just in Time for the Holidays: BMO Says 'Thank You' To Customers With Gift Of More Than 17 Million AIR MILES
TORONTO, December 23, 2010 – BMO Bank of Montreal is awarding more than 17 million AIR MILES reward miles to BMO customers across Canada as part of its ‘Thank You' campaign.
The announcement comes just in time for the holidays and represents the largest AIR MILES reward miles complimentary gift to date.
“We're very excited to be able to make such a special gesture to our customers, especially at this time of year” said Su McVey, Vice-President, Customer Communications and Marketing, BMO Bank of Montreal. “BMO is very fortunate to have such a loyal customer base, and recognizing them with this thank-you gift is another way that we deliver on our commitment to provide a great customer experience.”
As part of the campaign, three customers will receive 50,000 AIR MILES reward miles, which is enough for two people to beat the winter weather by flying to Greece and joining a nine-day all-expenses paid tour of the country's top attractions.
"AIR MILES is thrilled to partner with BMO in delivering such an extraordinary holiday gift to their customers nationwide,” said Neil Everett, Senior Vice-President and Chief Marketing Officer, AIR MILES Reward Program.
BMO rewards customers on an ongoing basis through AIR MILES programs on everyday banking and MasterCard accounts..
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For media enquiries:
Matt Duffin, Toronto, matthew.duffin@bmo.com, 416-867-3996
Sarah Bensadoun, Montreal, sarah.bensadoun@bmo.com, (514) 877-8224
Laurie Grant, Vancouver, laurie.grant@bmo.com, (604) 665-7596