MONTREAL, QUEBEC--(Marketwired - March 3, 2014) - BMO Financial Group and the Orchestre symphonique de Montréal (OSM) today announced a partnership that makes BMO Financial Group the OSM's season partner for the next five seasons. The two longstanding Montreal institutions are proud to contribute to the cultural vibrancy of this city with so much potential.
As season partner, BMO will be at the centre of the OSM's media relations, with visibility in each season's promotional tools and at concerts.
"BMO Financial Group has always supported the OSM in its growth," said Madeleine Careau, Chief Executive Officer of the OSM. "BMO has been involved in our international career as a sponsor for many years. For its part, the OSM has had the privilege of playing for BMO employees and customers at the Montreal's Notre Dame Basilica during the holiday season for nearly 30 years. BMO is also a major donor to the OSM Foundation, so it is natural for BMO to become the OSM's season partner. This is a development that we greet with joy and gratitude and that will enable the OSM to maintain its mission of excellence."
"For several decades now, BMO has been a loyal partner of the OSM and we are delighted at its success, at the cultural vitality it embodies so well and at its role as a cultural ambassador of Montreal," said L. Jacques Ménard, President, BMO Financial Group, Quebec. "This partnership agreement aligns perfectly with the values of BMO Financial Group and its decades-long record of cultural involvement. The two organizations' vision and willingness to evolve are truly complementary and we are thrilled to have this opportunity to work with such an important cultural institution."
The OSM and BMO are proud to have established famous brands associated with excellence, be it at the cultural or customer service level. Both institutions have a long history of trust that engages the community and with which the public identifies.
During the five seasons of collaboration, BMO will have occasion to celebrate its Montreal roots during its 200th anniversary in 2017, the same year Montreal celebrates its 375th anniversary.
About BMO Financial Group
Established in 1817 as Bank of Montreal, BMO Financial Group is a highly diversified North American financial services organization. With total assets of $593 billion as of January 31, 2014, and more than 45,000 employees, BMO provides a broad range of personal and commercial banking, wealth management and investment banking products and solutions.